Featureless software that builds itself
and autonomously operates an entire enterprise.
of office work autonomous.
of enterprise knowledge compounds.
Enterprises want an autonomous future. But they’re built on disconnected software islands that AI cannot evolve.
Separate SaaS islands. Closed code.
Connecting AI to closed SaaS still limits it to the features those vendors chose to build. A unified data layer leaves the software underneath unchanged.
Build around your enterprise.
Let Persona maintain the infrastructure.
Give your agents the freedom to operate.
An enterprise-grade coding harness lets agents and humans create software that was previously too difficult or time-consuming to build.
pre-built agent tools,
AI apps & features
Full code access.
Use it. Evolve it. Make it yours.
Start with a use case.
Expand across the enterprise.
Real enterprise needs. Real deployments.
Demand has already exceeded our current deployment capacity.
since launch
enterprises · 2 live, 3 deploying
largest annual contract
Israir is included in the Rami Levy deployment. MASHBIR is in POC. Two additional enterprises and several distributors are on the waitlist. Traction as presented in September 2026.
Tammuz Group brought in Persona for limitless marketing. An entry point with enterprise data and real work to do.
high-value entry point
A capability doesn’t end with the app that created it. It becomes a tool for the next agent, the next workflow, and the next enterprise.
As frontier models improve, more can be built and operated on Persona.
Battle-tested infrastructure and enterprise tools. Our goal: 50,000+ tools by 2028.
A growing base of tools and components already operating in real enterprises.
Years of intelligent software tied to real-world operating outcomes.
For traditional enterprise and mid-market companies with fragmented SaaS stacks or large datasets.
Enter through one high-value use case: marketing automation or an agentic system for an entire division. Prioritize the places where the ecosystem compounds fastest.
One use case. Immediate value.Distributed in Israel with Matrix Group.
System integrators and enterprise distributors are the model for each new market.
Experience turning ambitious ideas into software used by real businesses and millions of people.
Founded Lessoons, Israel’s largest private tutoring platform, with 13,000+ registered tutors and thousands of paying students.
Founded Persona, an agent for collecting reviews, used by large brands including MASHBIR365 and Shoofra.
Founded Tzofar at 16. The rocket alert app reached 2M+ downloads; he was later recruited by the IDF Home Front Command.
Persona’s first employee. Built the platform alongside Lior, serving large ecommerce brands.
To prove the expansion model.
to prove repeatable expansion
progressively replacing major SaaS
per enterprise in the target model
Land with a use case. Expand into the enterprise. Prove the model for the next growth round.
AI will never reach its potential
using SaaS it cannot code.